Fragrance Academy

Paco Rabanne Invictus: The Complete Guide to the Fragrance (and the Best Extrait Dupe)
A complete guide to Paco Rabanne Invictus: the house, the real fragrance notes, who it suits, and the best long-lasting Extrait de Parfum alternative, Ruthless, from Alexandria UK.
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Initio Side Effect: The Complete Guide to the Fragrance (and the Best Extrait Dupe)
What Initio Side Effect actually smells like, why it built a cult following, and how Alexandria's Upside Down recreates its cinnamon-rum-tobacco-vanilla DNA as a long-lasting Extrait de Parfum.
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Chanel Gabrielle: The Complete Guide to the Fragrance (and the Best Extrait Dupe)
An educational guide to Chanel Gabrielle Eau de Parfum — its citrus-and-white-floral notes, why it became a modern classic, who it suits, and how our Extrait de Parfum dupe Dear Gabby compares.
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Tom Ford Oud Wood: A Complete Guide to the Fragrance (and the Best Extrait Dupe)
Everything you need to know about Tom Ford Oud Wood — its notes, house, and why it's loved — plus how Alexandria's Extrait de Parfum, Agar, compares as a long-lasting alternative.
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Extrait vs EDP vs EDT: Which Concentration Is Actually Worth Your Money?
Extrait, EDP, and EDT are not just different strengths of the same scent. This guide breaks down what fragrance concentrations actually mean, how your skin type affects performance, and which optio...
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